These are three popular “message categories.” The reason is, it is easy, it works, and it can help you get the job done. Many of you who have taken my first level media training workshop will recognize the categories.

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Media Training is not just about getting your body language and voice up to par. It is about control. The more control you have during a media interview, the greater chance you have of getting the exact messages you want into a story.

In this installment, we talk about media messaging. This process is not a one size fits all. Media training doesn’t have to be cookie cutter. In this video we explain how you can start to look at your media messages when you want to “sell” people, even if the sell is “ideas.”

If you would like to know more about the Advanced Media Training program, just reach out to us.