Don’t over complicate when doing media interviews. Easier said than done? For some of you, no big deal. For others, it is too easy to go into instructional mode and to want to show the world what you know.
Watch this video to hear more:
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Media Interviews: Practice Smarter Not Harder
Media Interviews should be looked at strategically. I get asked all the time how people can practice faster. Many people say they’ll spend a half a day or more practicing. This sounds overly optimistic.
If you have a media interview and would like tips on how to practice smarter not harder, watch the video below:
Media Interviews: What Should You Worry About?
Not sure if you’ve been giving interviews. Either way, there are always things we worry about … usually not the right things.
Check out this week’s, SHORT video lesson:
Your Voice During Interviews
Voices sound different on camera or on a recording. In this media training technique video I explain why.
Have more questions about your voice? Email me directly: Jess @ SuccessInMedia.com
21st Century Ambush Type Interview: Blogger Interviews
What happens if you’re at a conference or trade show, a blogger starts asking you questions???
You can fall back on the techniques. Watch.
Dealing with Unprepared Interviewers: Media Skills
What happens if you’ve done the media training, you’ve thought about how you want your interview to go and then all of a sudden you find out… your interview knows nothing about you or your topic?
I say, you can’t beat this interview situation! This means they are at your mercy. They must follow your lead. They must go where you take them.
Media Training: One Size Does Not Fit All
Media Interview Skills are what many people would like to build. They go seeking advice in books or from experts like me. When I began this journey I found a few troubling things. One was that many experts delivered advice and told people it could be used in any interview.
A taped interview is not the same as a live morning show interview. An hour, live newstalk radio interview is not the same as a 3 minute morning drive-time interview. A USA Today print interview will not be the same as talking to your local town’s paper. There are different techniques and strategies. Lumping everything together so people can have a one size fits all set of techniques is not helpful for those seeking good advice.
If there is a specific type of interview that I haven’t recorded a video for, let me know. I will give my advice.
Advanced Technique: Dealing with Objections (Tough Questions)
Advanced Media Training Techniques
How can we take information from the sales world and apply it to media interviews? How can we use these techniques to help you feel more comfortable and confident?
Watch this video to find out. In this installment, we talk about “dealing with objections” when an interviewer speaks to you. During interviews, people commonly refer to this as “tough questions.” I say they are objections, much like objections in the sales world.
Watch to hear the technique.
Media Interview ROI – What Outcome Do You Want?
Media Interview ROI, Return on Investment.
First off, what is the investment? The biggest investment is your time. Think about how much time you spend thinking about the interview prior. Think about how much time you spend getting to and from the interview (if there’s travel involved) and think about the time of the interview its self. If you put this much time into anything else in your life, wouldn’t you want a quantifiable return?
Secondly, how can you create the ROI? The answer is in planing seeds and keeping a keen eye on sales.
Watch the video to hear about these techniques.
Media Interviews Via Skype
Media Training Techniques for the 21st century must include being interviewed via Skype or video conferencing.
There has never been a better time for being able to get media interviews. You can now stay in your home or office and give a video interview anywhere in the world.
What do you need to know? What skills are important?
Check out this video on giving Skype interviews.
Reach out to us if you want someone to rehearse you and help you create tangible results.