how-to

Media Interviews: Practice Smarter Not Harder

Media Interviews should be looked at strategically. I get asked all the time how people can practice faster. Many people say they’ll spend a half a day or more practicing. This sounds overly optimistic.

If you have a media interview and would like tips on how to practice smarter not harder, watch the video below:

Dealing with Unprepared Interviewers: Media Skills

What happens if you’ve done the media training, you’ve thought about how you want your interview to go and then all of a sudden you find out… your interview knows nothing about you or your topic?

I say, you can’t beat this interview situation! This means they are at your mercy. They must follow your lead. They must go where you take them.

Breaking The Rules – Advanced Media Technique


Media Interviews can be a cause of stress. Our techniques are designed to give you tools so you can eliminate the worry. This is an advanced media training technique.

A common question I get asked is “Can I bring notes with me.” The answer is “Well, it depends.” Here is the full answer focusing on the different types of media interviews. This covers TV, Print, and radio

1960’s Media Training Techniques Don’t Work

Media Training is a small but focused industry. I’ve been asked many times to give my review of where the industry is, and how it has changed. My biggest problem is that it seems to be stuck in the 1960’s.

When I started this work, I read as many books as I could about the techniques, systems, procedures related to media training and was taken back by much of it. As a TV producer, I knew that much of it wouldn’t still work. The word is more savvy and can spot much of the techniques. Many of the suggestions were also vague… like “bridging.” I say media training is a lot like TV make up. If you know it’s there, it wasn’t applied correctly.

If you want free tools, and e-course, or details about our workshops, visit: http://successinmedia.com/3newsletter.htm