Don’t over complicate when doing media interviews. Easier said than done? For some of you, no big deal. For others, it is too easy to go into instructional mode and to want to show the world what you know.
Watch this video to hear more:
Don’t over complicate when doing media interviews. Easier said than done? For some of you, no big deal. For others, it is too easy to go into instructional mode and to want to show the world what you know.
Watch this video to hear more:
Media Interviews should be looked at strategically. I get asked all the time how people can practice faster. Many people say they’ll spend a half a day or more practicing. This sounds overly optimistic.
If you have a media interview and would like tips on how to practice smarter not harder, watch the video below:
Media Interview ROI, Return on Investment.
First off, what is the investment? The biggest investment is your time. Think about how much time you spend thinking about the interview prior. Think about how much time you spend getting to and from the interview (if there’s travel involved) and think about the time of the interview its self. If you put this much time into anything else in your life, wouldn’t you want a quantifiable return?
Secondly, how can you create the ROI? The answer is in planing seeds and keeping a keen eye on sales.
Watch the video to hear about these techniques.
Media Training Techniques for the 21st century must include being interviewed via Skype or video conferencing.
There has never been a better time for being able to get media interviews. You can now stay in your home or office and give a video interview anywhere in the world.
What do you need to know? What skills are important?
Check out this video on giving Skype interviews.
Reach out to us if you want someone to rehearse you and help you create tangible results.
Media Training Techniques for the 21st century must include this outcome. When doing a media interview you need to create results. There have never been more media outlets competing for your attention. It’s not just 3 broadcast TV stations, local radio and your neighborhood newspaper. “Media” now includes what you get on your phone, your ipad, your kindle, Pandora or internet radio… email. The list goes on and on.
So, the big goal when doing media interviews? Converting watchers, readers, listeners to web traffic.
http://www.SuccessInMedia.com When doing a TV interview, radio interview, or print interview, there are a few goals. One goal should be to get in what you were hoping to say. A bigger goal is creating a specific outcome from the media interview. Most people forget this part.
Beyond that, you want to be able to make the media happy. You should give them what they want. You should be giving the audience or readers what they want.
But… if you can get asked back, you have the opportunity to double your results. If you do a great job on your second interview, maybe you’ll get a third.
After that, you may get into what I like to call… the rotation. This is gold. This is what you wish for. That means, whenever there is a story that matches your topic, you become one of the top go-to people. This is part of becoming someone the media loves. This is part of building your own brand or being able to use the media to get your messages to the world.
Want to find out just how to do it?
Reach out to us today.
Media Training Techniques: Many are surprised when I bring this technique up. You can gain control in the interview even in the press release stage. Don’t neglect this important opportunity to get what you want, get the exact answer you want into interviews!
Bridging is the one big technique that media trainers love to talk about. The problem is that it is too vague to be able to work effectively. Listen to this analysis of media bridging and the explanation of what to do.
When it comes to media skills, you need a variety of techniques to employ.
You have a publicist. How can use best work together to get YOURSELF the best results? Watch this video closely to hear the techniques.
Best Selling Authors have one thing in common. They have SOLD books. Author media training shows you how to combine traditional media training along with sales techniques. Watch our how-to video to learn more. In this training installment, we discuss “plugging” during media interviews.
Robert Kiyosaki, author of “Rich Dad, Poor Dad” said it best. “They don’t call it a best written book. They call it a best selling book.”
You can turn media interviews into web traffic.
Call us for more information or join one of our next workshops:
http://www.mediatrainingcrashcourse.com/