Media Interviews: Practice Smarter Not Harder

Media Interviews should be looked at strategically. I get asked all the time how people can practice faster. Many people say they’ll spend a half a day or more practicing. This sounds overly optimistic.

If you have a media interview and would like tips on how to practice smarter not harder, watch the video below:

Do You Hide From Media Requests?

Media Training Executives and others will admit to me that they will sometimes hide from the media. A request comes in and they shy away from talking to that reporter or journalist.

This happens because you don’t have the systems to fall back on. We say it doesn’t have to be this way. You can have an expert rehearse you and give you the skills and systems to fall back on.

It is ok to be a little nervous. It is not ok to “wing it.”

Webinar Training

This is the one area where media training skills and presentation training skills intersect.

Presentation Skills are important, but how does it relate to the world of webinars. This video bottom line’s what to worry about and common pitfalls.

The Dale Carnegie technique doesn’t work any more: “Tell the audience what you’re going to say, say it; then tell them what you’ve said.” Sometimes it is quoted as “Tell ‘em what you’re going to tell ‘em, tell ‘em, then tell ‘em what you told ‘em.”

This will bore your audience and cause them to start reading their email until you say something interesting!

Reading a PowerPoint to them for an hour won’t work either.

Watch closely so you can know the do’s and don’ts when it comes to webinars and webinar presentation skils. Presentation skills are not some elusive set of skills that you must take years to learn. You can quickly take these communication tips and implement.

Dealing with Unprepared Interviewers: Media Skills

What happens if you’ve done the media training, you’ve thought about how you want your interview to go and then all of a sudden you find out… your interview knows nothing about you or your topic?

I say, you can’t beat this interview situation! This means they are at your mercy. They must follow your lead. They must go where you take them.